January 30, 2012

Commercially Acclaimed Vol #24 - Nike Fuel Band

TV commercials are a part of our everyday lives as TV viewers. Even though Tivo and DVR have allowed us to "skip through" the commercials, the advertising companies are still trying to peak our interests by coming up with creative commercials. To me, great commercials are an art form and are under appreciated by a society that is always trying to speed through things. Think about it... how many times did you see a great commercial that made you laugh hysterically or want to go out and purchase the advertised product??? And how many times has the best part of the Super Bowl been the commercials during a blow out game???  Whether you want to admit it or not, commercials are cool as shit... and here are some of my favorites.

This weeks ad comes to us from the geniuses over at Nike. It is being used to promote the Nike Fuel Band, which is a new product that tracks our activity throughout the day. In order to illustrate which activities will generate positive energy readings on the Fuel Band, they choose to highlight multiple scenes from cinematic history & past Nike Commercials. Any commercial that can squeeze The Big Lebowski, Twin Peaks, Amadeus, The Warriors, Monty Python, Scott Pilgrim vs The World, Scooby Doo, Ghost Dog and Slap Shot clips into one commercial has got to be amazing. This one certainly is!  Enjoy the commercial after the jump...



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